Request for Proposal –
"Marketing Partner" for 2016 Awards of Excellence
Questions regarding RFP may be submitted in writing prior to July 15, 2016.
To ensure a successful 2016
Awards of Excellence the Tampa Bay Builders Association (TBBA) is seeking
proposals for the partnership of a company who can provide marketing and
advertising. As a member driven organization who supports members doing
business with members, all proposals must be made by member companies in order
to be considered. If you are not currently a member of the TBBA, please contact
our office for more information on how to join.
Awards of Excellence
The Awards of Excellence,
hosted by the TBBA Sales and Marketing Council (SMC), is an annual event to
award and recognize the top industry sales and marketing professionals in the
home building industry. The 2015 event attracted over 340 professionals from
all the top home builders in the Tampa Bay area.
Opportunities
for Marketing Partner
Based upon the value of services in the submitted proposal a sponsorship package will be tailored for the Marketing Partner. Opportunities include Logo inclusion on marketing materials, TBBA website, social media platforms, and at event.
Based upon the value of services in the submitted proposal a sponsorship package will be tailored for the Marketing Partner. Opportunities include Logo inclusion on marketing materials, TBBA website, social media platforms, and at event.
Submission
and Proposal
The Marketing Partnership is an unpaid partnership. The selected partner would need to submit a proposal exhibiting examples of similar work and provide the value of these services. The proposal should include the commitment to produce all of the deliverables listed below along with attendance at monthly committee meetings.
The Marketing Partnership is an unpaid partnership. The selected partner would need to submit a proposal exhibiting examples of similar work and provide the value of these services. The proposal should include the commitment to produce all of the deliverables listed below along with attendance at monthly committee meetings.
Costs for printing, web promotion or other related
materials are separate from this proposal however should be estimated in
proposal. In other words, such costs should not be included in the value of
this proposal. The committee may ask the marketing partner for recommendations
on vendors should the partner have a lucrative relationship with such a vendor.
The marketing strategy will
primarily focus on encouraging home builders to submit entries for judging
while also boosting awards ceremony attendance. The Marketing Partnership
success depends largely on the ability to coordinate and communicate
effectively.
Proposals should demonstrate:
- Ability to work with the committee efficiently
- Project management
- Ability to share resources via Dropbox
- Attend select committee meetings
- Communicate AOE’s opportunity for Builders while promoting the fun and excitement of the awards ceremony
- Ability to work with the committee efficiently
- Project management
- Ability to share resources via Dropbox
- Attend select committee meetings
- Communicate AOE’s opportunity for Builders while promoting the fun and excitement of the awards ceremony
- Value of in-kind services
- Estimate of printing, web
promotion, and other anticipated expense to be paid by TBBA
Deliverables at a minimum will include:
- Design and development of html emails: Including Call for entries, Save the Date, Invitation, and reminders
Deliverables at a minimum will include:
- Design and development of html emails: Including Call for entries, Save the Date, Invitation, and reminders
- Design of printed
collateral: Including Invitations, promotional flyers, sponsorship one-pager,
event program and winners list
- Production of images:
Social Media promotion and eNewsletter promotion
Please send your written proposal to the Association by
5:00 p.m., Thursday, July 21. A selection committee will review the proposals and
you may be asked to present a formal presentation. For additional questions please contact Amy Amico amy@tbba.net or (813)571-8222.
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