“SHOWCASE HOME BUILDER”
2017 TBBA Spring Parade of Homes™
Tentative Parade Dates: March 11 – 26, 2017
Proposal Due: August 11, 2016
To:
Interested Parties
Date: 7/11/2016
Re: RFP
for TBBA 2017 Spring Parade of Homes™ Showcase Home Builder
The 2017 Spring Parade of Homes™
sponsored by the Tampa Bay Builders Association (TBBA) will feature a home
constructed by a “Showcase Home Builder”. The “Showcase Home Builder” can
present an inventory, production model, inventory custom home or attached
housing. Or, the Showcase Home Builder can present an entirely new model that
has been designed and constructed especially for the 2017 Parade of Homes™. We
aim to attract all types of builders, including single and multi-family
builders.
As a member driven organization who
supports members doing business with members, all proposals must be made by a member’s
company in order to be considered. If you are not currently a member of the
TBBA, please contact our office for more information on how to join.
Recognition
The successful bidder to be
designated as the “Showcase Home Builder” will realize a tremendous marketing
opportunity as the flagship home of the 2017 Parade of Homes™. The model
presented by the “Showcase Home Builder” will be featured as the representing
model of the Parade of Homes ™ and will receive additional free promotion
through our suite of advertising partners including print and online media.
The Parade of Homes™ reaches the
TBBA district of Pinellas, Hillsborough and Pasco County areas. Online
marketing support could reach thousands of additional consumers daily.
Opportunities
for Showcase Home Builder
- Grey
Street Studios will provide a full model home shoot, inside and out along
with sunset and twilight photography and a video tour. This year for the first time a
Matterport tour, a brand-new technology, will be included. (Sample:
https://my.matterport.com/show/?m=qZBUdWHXoA5)
- Full
color photo of the model by the “Showcase Home Builder” on the cover of
the Guidebook
- Full
page, full color article in the Guidebook
- Showcase
home receives first listing in the guidebook, upgraded
- Identification
in newspaper advertisements for the Spring Parade of Homes™
- Recognition
in press releases throughout the Parade of Homes™ event
- Spring
Parade of Homes™ launch party and Realtor preview event provided by
Showcase Home Builder at home site and coordinated with TBBA.
- Featured
on “Showcase Wall” at the TBBA Home Office for one year.
- Receive
a Preferred Listing on the TBBA Member Directory, giving the contact and
company large ad space at the top of the list
- The
Showcase Home will be featured on the cover of the annual TBBA Membership
Directory
Requirements
& Selection
The Showcase Home Builder will be
chosen based on the entire package value provided to TBBA including a
minimum acceptable bid of $80,000. The home must be located in Pasco, Pinellas,
or Hillsborough Counties, must be fully furnished, and be open to the public
during the regular hours of the 2017 Parade of Homes™. The model by the
“Showcase Home Builder” must be completed no more than 24 months prior to the
start of the Parade of Homes and (never occupied). It will also need to some
features of interest to the public, e.g., energy efficiency, extensive
hurricane protection, unique design features, or other interesting
characteristics that would distinguish it from a typical model.
The minimum acceptable bid to TBBA
is $80,000. The Showcase Home Builder will be chosen based on the
entire package value provided to TBBA. The Showcase Home Builder will be
fiscally responsible for hosting the VIP party the Thursday prior to judging
day.
Please
send your written proposal to the Association by 5:00 p.m., Thursday, August 11,
2016. A selection committee will review the proposals and may request a
presentation following submittal.
For additional questions please
contact Amy Amico amy@tbba.net or
(813)571-8222.
In partnership with:
