Request for Proposal – Website Design and Development
Please submit proposals
to Amy Amico at [Amy@tbba.net] by January 29, 2016. Questions regarding
RFP may be submitted in writing prior to January 22, 2015.
I. Overview
The Tampa Bay Builders Association's Sales and Marketing Council
has nearly 300 members and is comprised of sales & marketing professionals doing business related to the building industry
in the Tampa Bay Area. Like-minded professionals come together through
networking membership meetings, charity projects, educational seminars, special events, and cooperative marketing & advertising promotions.
II. Project Goals
Our goal is to create a website
to increase: awareness
of the council within the Tampa Bay
Builders Association; increase
membership and member involvement; promote
sponsorship opportunities and overall community
involvement. This website will enable the SMC to improve our processes and communication, both internally and externally, while promoting interaction with members and non-members on the website
as well as social media.
III. Timeline
Completion of the website should be within 60 days from signed contract.
IV. Website Design Examples
http://austinsmc.com
V. Website Functionality Requirements
● Content Management System (CMS) - The website must be built on a content management system,
preferably WordPress, that allows for all areas of the site (webpages, images, blogs, forms, calendars, etc.) to be easily updated.
● Responsive Design - The website must be responsive, so that it seamlessly adjusts to fit desktops, laptops,
tablets and smartphones.
● Search Engine Optimization (SEO) - The CMS must include the ability to alter title tags,
meta-descriptions, alt tags, and headers. The site must be built to be easily crawled
by search engines
and include a site map that can be easily submitted to search engines.
● Social Media Integration - The site should include the ability for
web content to be shared to social media networks. The organization’s social
media networks must be linked to the website to allow for easy
“follows.”
● Contact Forms – The website must include contact form(s). When a visitor fills out the form, the message notification should be sent to appropriate email addresses. Any form(s) should be accessible from the backend CMS user interface and easily export to a database.
● News and/or Blog – The website must include a robust, built-in news/blog platform.
This
must enable users to create,
edit and publish news articles and/or blogs to the website.
● Hosting – The website company must provide hosting with site backup and restore options.
Admin access to the CMS interface
must be granted to the TBBA. A Hard copy of the completed website must be provided
upon completion. A hard copy must also be provided
when requested, for TBBA on-site asset management
and backup.
● Security – The CMS system must provide 2 step authentication for users to login. Malware
and virus protection
for hosting and CMS, must be provided.
In the event of an infection, malware and virus removal must be provided
in a timely manner to avoid minimum downtime. Hosting must have two layer security protection, including SFTP.
● Email Marketing
– The website company must provide email marketing capabilities that are seamless with the website
and have the ability to integrate with current email marketing software. The website company
must provide one email template
that is consistent with website design.
● Website Analytics
- Analytics tracking must be integrated on the site to allow for
website visitor tracking,
page tracking, etc.
● Technical Requirements – The website must be built using HTML, PHP and CSS. No use of Flash.
The website must compliant with Mac and PC, as well as with the latest two versions of
Internet Explorer, Mozilla Firefox, Chrome and Safari.
VI. Proposal
Format
Vendors should include the following
information in their proposals:
● Company
Contact Information (website,
mailing address)
● Individual Contact Information (name, email, phone number of company contact person)
● Plan for accomplishing project goals, including
your ability to provide required
website
functionality and your vision for the design. Please adhere to the outline above.
● Detailed
Estimate and notes on any exclusions
● Expectations for content information to be provided
by TBBA SMC and format needed to receive such information.
● Examples of past work that function similarly
to this project.
● References (3 or more, from similar companies/organizations)
